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Clothing Retail Giant H&M Debuts Beauty Flagship Stores In Norway, Launches Body Care Lines

Executive Summary

H&M opens two flagship H&M Beauty stores in Oslo where consumers can shop for cosmetics, skin and hair care, to create one-stop shop for beauty and fashion. Each store is about 300 square meters within existing H&M stores and with its own entrance, offering its own beauty label products along with 80 third-party brands.

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