Coty’s ‘Most Ambitious Fragrance Project To Date’; Head & Shoulders BARE; Cosmetic Launch News
Infiniment Coty Paris, launching globally in 2024, will “be to fragrance what [ultra-premium] Orveda is to skin care,” the company says. P&G touts Head & Shoulders BARE as the first anti-dandruff shampoo with only nine ingredients. More cosmetic launch news.
You may also be interested in...
Coty Inc. sees opportunities to grow its business in the $24bn prestige female fragrance market and strengthen its play in the ‘ultra-premium’ segment. The firm’s prestige fragrance sales rose 20% like-for-like in the fiscal 2023 fourth quarter ended 30 June, fueling overall net sales growth of 10% for the period.
The sustainable, practical, functionally equivalent bars are fully available across P&G’s European hair care portfolio, including Pantene, Herbal Essences, Aussie, and Head & Shoulders, the last offering antidandruff benefits. P&G highlighted its sustainability progress in conjunction with the launch on World Oceans Day.
Online beauty company invites new product ideas from consumers – as well as outside experts and even its own managers – and puts the best up for vote among its community members. Eight products have launched from Volition’s process to date, including four featured August 10 on QVC.