What You Need To Know About The EU Green Claims Directive, With PHD’s Jo Stephenson
Executive Summary
In this episode, HBW Insight looks at yet another piece of EU sustainability legislation, this time the Green Claims Code. Sustainability expert Jo Stephenson, managing director of PHD Marketing, explains the background to the legislation, which proposes detailed rules for companies that wish to make environmental claims. Although companies are not required to make green claims, and may choose not to given these stricter rules, Stephenson points out that companies will soon be required to record and report extensive environmental data, so may as well use this information to create robust and credible green claims. Being used to strict rules on making health claims, consumer healthcare firms are in a good position to embrace and even benefit from this new framework, Stephenson also points out.
Further Reading
European Commission Lays Down ‘Zero Pollution’ Gauntlet To Consumer Health Industry
AESGP Annual Meeting: Sustainability Optional Now, But Not For Long, Warns Haleon
AESGP Annual Meeting: OTC Antifungals, Antivirals Could Become Rx In EU
EU Packaging Regulation Presents Challenge And Opportunity For Consumer Health Industry
Personal Care Next Target For UK Competition Authority ‘Greenwashing’ Audit
UK Consumers Want Greener Manufacturing, Recyclable Packaging And Better Information
HBW Insight’s Key Takeaways From 2021: #2 Get Serious About Sustainability
Sustainability In Consumer Health: How The Major European Players Are Tackling The Climate Crisis
Further Listening
Over The Counter 20 Dec 2021: Navigating The UK Green Claims Code, with PHD's Jo Stephenson
These and all other podcasts are available on the Informa Pharma Intelligence channel on Apple Podcasts, Google Podcasts, SoundCloud and TuneIn - and also now on Spotify Podcasts - and via smart speakers if one of these platforms has been set up as your default podcast provider.
Over The Counter Theme Music
Warm Vacuum Tube by Admiral Bob (c)
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