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OCA, Dr. Bronner’s Take Aim At Fair-Trade Certifications With FTC Complaint

This article was originally published in The Rose Sheet

Executive Summary

In what threatens to be a version of the organic "fraud" feud all over again, the Organic Consumers Association and Dr. Bronner’s Magic Soaps have asked the Federal Trade Commission to investigate what they say are deceptive advertising and labeling practices among “fair-trade-certified” personal-care brands.

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