Over The Counter 26 Sept 2023: Disrupting the Consumer Health Industry, With Maxwellia’s Anna Maxwell
Executive Summary
In this episode, HBW Insight catches up with UK switch specialists Maxwellia to find out what’s next for the company that gave to the UK one of the first OTC daily contraceptive pills. Now a disruptive consumer health player in its own right, the company is looking for investors to take it to the next level and help launch two new women’s health products in the pipeline for next year, CEO Anna Maxwell reveals in this exclusive interview.
Further Reading
UK's Maxwellia Offers Mid-Price Branded Levonorgestrel Alternative
Switch More Drugs To Save UK Health System £1.4bn Annually, Says PAGB
Healthcare Professionals' Concerns Central To UK's Oxybutynin Switch Rejection
UK’s Maxwellia Creates AI Influencer To Counter Hormonal Contraception Misinformation
Top 10 UK OTC Marketing Stories 2021: Switches And Digital Prove Popular
HRA Pharma And Maxwellia To Launch The UK’s First OTC Daily Contraceptives
Maxwellia Poised To Become Consumer Health Player If Daily Contraceptive Switch Approved
Further Listening
Citeline podcasts are available on Apple Podcasts, Google Podcasts, SoundCloud and TuneIn - and also now on Spotify Podcasts - and via smart speakers if one of these platforms has been set up as your default podcast provider.
Over The Counter Theme Music:
Warm Vacuum Tube by Admiral Bob (c)
Copyright 2019 Licensed under a Creative Commons Attribution (3.0) license